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Our new funding programmes will begin launching in Autumn 2022.

At BBC Children in Need, children and young people are at the heart of what we do. After the events of the last few years, we have developed a new charitable ambition and grantmaking strategy. This strategy focusses on our principles of:

  • Sharing power with children and young people
  • Acting flexibly
  • Using our voice to build awareness and empathy around issues
  • Building partnerships to bring communities and investors together

As part of this, we have made some significant changes to our grantmaking model:

  • We will continue to offer project based funding, similarly to how we have in the past.
  • We will be offering funding for core (organisational) costs as a separate grants stream.
  • In spring 2023, we will launch a funding stream for smaller, emerging organisations. This stream is aimed at organisations who may need greater support to access our funding.

Organisations will only be able to apply for one of these streams per year. Your organisation should choose which stream is most suitable to your work and we will provide more detailed information about them, over the coming months. We will also give more details about our funding priorities at a local and regional level.

You can find full details of the different funding streams below.

To read our new Grantmaking Strategy for 2022-2025 in full, please click here.

Opening for applications in October 2022.

Project costs are restricted to the aims and delivery of a specific piece of work with children and young people. They will cover a defined set of activities, which are time limited.  Examples might include project staff costs, trips and outings, volunteer expenses and/or moveable equipment.

Opening for applications in October 2022.

Core costs funding can be spent flexibly on a grant holder’s central running and operational costs. We will fund organisations which work with children and young people. This might include management and administration, general office costs, accountancy and audit, fundraising, and governance/compliance costs. The stream is for the expenses required to keep an organisation running.

The name of this stream is to be confirmed. It will open for applications in Spring 2023.

This funding stream aims to build and diversify the range of organisations and work which we fund. We will target newer organisations and groups that are underrepresented in our portfolio of grantees, whom we may not have funded before. This stream will support emerging organisations, ideas, projects and approaches for work with children and young people. This may be to work on an emerging issue, a new area of focus/audience, or a way of doing things differently.  This funding stream will permit project, core costs or a combination of both. Further information will be available nearer the time about the themes and geographical areas that are a priority for our funding.

Our funding programmes



Programme Area


Programme Deadline Decisions Communicated Location
Youth Social Action Fund Sharing Power Programme Sign up to an information session by the 8th April August 2022 UK Wide
We Move Fund: Youth Social Action Sharing Power Programme Sign up to an information session by the 10th June August 2022 UK Wide
Emergency Essentials The programme provides items that meet children’s most basic needs. Ongoing Ongoing UK wide


How you help improve children’s lives

Understanding how BBC Children in Need helps improve children’s lives will help you talk to us about your project. By talking clearly about your activities and how they make differences that improve children’s lives, you help us better understand your intentions when we make a decision about your application. More importantly, once you have a grant, it will help us talk to you about the ongoing development of your project and its continued positive impact on children’s lives.

When telling us how your project will make children’s lives better, we ask you to talk about:

  • The disadvantages faced by the children and young people you support, and what effects these have on their lives.
  • What your project will do and how its activities will help make a difference to children’s lives.
  • The three most important differences your project will make that will improve children’s lives. This is the aspect of your application that interests us most. If you are awarded a grant you will be asked to report back on these in detail.
  • For each of your differences, be succinct and talk about a single, significant change only. Do not provide a list of differences or changes.
  • The difference will occur in the time you are in contact with the children you support. It can be a small change or a lasting change.
  • Use the language of change in your descriptions, e.g., improving life skills, increasing self-esteem, reducing distress.
  • You only need to talk about the specific difference you will make, for example, ‘improving family relationships’, and not the building block(s) they strengthen, in this case, ‘positive relationships’.
For more information about Our Strategy and Learning, please click here.

What do the building blocks look like? Expand to read more.

Step 1

Being physically safe

…is when children have better access to safe spaces away from direct threat or harm, such as abuse (including online), neglect or violence. In other instances it can mean children being able to identify personal risk and take action to remove themselves from those situations, or to minimise the risk, and tell a trusted adult.

Step 2

Being physically well

…is when children are able to be active and socially or physically mobile – even when they may be limited due to illness or disability. It also involves having a healthy diet, good awareness of nutrition, and of having support and information to make mature choices regarding behaviours that can endanger a person’s health, such as engaging in unsafe sex or substance misuse.

Step 3

Being emotionally well

…is when children can manage their feelings and make sense of traumatic or emotional setbacks. For some, it is essential that they are able to manage mental ill health that can manifest itself in such things as self-harming, depression or suicidal thoughts. For many, emotional well-being is built on having fun, getting a break and experiencing freedom from day-to-day challenges.

Step 4

Having strong self-belief

…is when children have a positive sense of who they are and what they can achieve. Self-belief can be a combination of factors including self-esteem, confidence, pride in accomplishments, a sense of identity and having positive expectations for your future life.

Step 5

Having positive relationships

…is when children have strong, positive and affirming relationships – starting with their family, carers and friends. Having trusted peers and adults in their lives also helps overcome loneliness and provide alternatives to disruptive and harmful pathways or activities. Children also benefit from having positive relationships with social and community groups relevant to them.

Step 6

Having essential skills

…is when children have a wide range of personal and practical skills. Alongside various social, life, communication and creative skills, such as imagination and personal expression, we include children’s willingness and ability to engage with and achieve in education, training and employment.

Step 7

Being positively empowered

…is when children and young people can direct or manage their lives, or aspects of them. They make independent decisions, display appropriate behaviour, are motivated, express themselves and engage with activities and matters that affect them.

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