Sharing your project with the community
We’re proud to be supporting your organisation through BBC Children in Need funding. As a new project receiving funding, you may want to share the news with your community through local media, your website, or social media platforms such as Instagram, TikTok and Facebook.
Promoting your grant is a great way to:
- raise awareness of the work you do in the local area
- celebrate the impact you’re having on children and young people
- show supporters how their donations help change young lives
To help you do this, we’ve created a range of tools, including helpful tips and a press release template. You can download the template here, and simply add your project information before contacting local press: Press release template
Acknowledging BBC Children in Need
When talking about your new funding:
- Always use our full title: “BBC Children in Need.”
- Use the correct logo.
A logo agreement must be signed before using our branding. If you haven’t signed one yet, please contact your Grants Officer: Get in touch
Sharing Your News on Social Media
Tips for sharing news of your BBC Children in Need funding across social media
- Celebrate your grant with your followers and include BBC Children in Need’s relevant platform tag:
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- Instagram: @bbccin
- TikTok: @bbccin
- Facebook: @bbcchildreninneed
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- You can also use our hashtag #CiN
- Where possible, we’ll will aim to reshare your announcement to our relevant platform stories
- Ensure you have the correct permissions and consent for any images you post
Social media caption example:
We’re proud to be supported by BBC Children in Need.
New funding will support us to (briefly describe what the project will deliver e.g., “provide safe spaces”, “offer vital emotional support”, “run weekly creative sessions” for children and young people in our community.)
#CiN
Reaching Out to Local Press
If you wish to share your story with local media:
- Fill in our press release template with your project information.
- Email it to the BBC Children in Need press team for approval (please allow 48 hours to respond): [email protected]
- Make a list of relevant media outlets in your local area. If unsure, call the title’s newsroom to check who the best contact is.
- Include images wherever possible, providing you have full permissions and consent for everyone featured including any children and young people.
- Once the press release is approved, you can begin sending your release to your media contacts.
Notes to Editors
Remember to include a Notes to Editors section after the main body of the press release.
This might include:
- a short description of your organisation (your boilerplate)
- your website link
- additional context or background information
The main release should stand alone, but Notes to Editors can provide helpful extra detail for journalists.
Please include BBC Children in Needs notes to editors below:
About BBC Children in Need
- BBC Children in Need believe every child and young person deserves the opportunity to thrive and be the best they can be.
- BBC Children in Need’s ambition is to create lasting, positive change across the UK for the children and young people who need it most. Together with the BBC and partners, BBC Children in Need aim to inspire the nation in support of their work.
- BBC Children in Need’s 1,600 local charities and projects work tirelessly in every corner of the UK to help children & young people overcome the additional challenges they currently face, including supporting children and young people living in poverty, providing emergency support to families in crisis, providing comfort to children feeling sad, lost and alone, helping children overcome social injustice and supporting children to feel safe and secure again.
- Further information on BBC Children in Need can be found at www.bbcchildreninneed.co.uk
Need Help?
If you have any questions about your grant, please email us: [email protected]
For press queries or approvals, contact our press team: [email protected]
