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Championing the Power of Play

Thank you ASDA

Asda colleagues and customers have been raising money to help BBC Children in Need fund projects that will support over 20,000 disadvantaged children across the UK to develop vital life skills through play.

We are still counting up the pennies and pounds, but their running total is an incredible £2.69m!!

Join Nadine Coyle on her project visit to find out more about where your money goes...

Massive thank you!

Whether you picked up some Pudsey goodies from George, shopped our new 2018 Pudsey ears, or joined in with fundraising at your local Asda store – thank you – we really couldn’t do it without you!

Find out more about BBC Children in Need

Two small children walking away, over a wooden bridge.
Group of people wearing Pudsey ramble hats walking through some woods.
Two young girls laughing in a painting class
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